Posted by adamlep | Posted in | Posted on 12:25 PM
The following is Adam Lepkowski's response to his class Skype chat with Reginald Ponder:
One of the most interesting things I learned today was one of the last things Reginald said about creative compensation. I did not know that marketing companies do not recieve royalties for their older works. It makes me realize that I need to understand compensation in my line of work so that I am not surprised by the pay I recieve (or lack thereof).
On the question end, I'd like to know if Reginald has done any professional public speaking. He seems like he would be an exellent motivational speaker for business.
These were the questions to Reginald posted by Adam before the chat:
1. In what ways does your experience in marketing effect your experience as a movie critic?
2. According to your profile on emorris.com, you received a BA in Sociology. In what ways does that education helped your career in advertising?
3. What do you believe are the best ad campaigns today and why?
4. How do advertising agencies advertise for themselves?
5. Is there such a thing as a failsafe in the world of advertising? In other words, is there any golden rules that never fail the client?
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